Uplift is a family owned and operated brand that is is rooted in reggae and built on good vibes & good times.
Originally founded in 2012 by an L.A. native who found solace in the soothing sounds of reggae music, Uplift exists to spread reggae’s messages of peace & positivity to the masses. We believe positivity has the power to connect people worldwide.
Rooted In Reggae
From the start, Uplift has sought to support reggae music. We outfitted bands with gear, and created/distributed complimentary compilation albums with each order. We even organized a few concerts and festivals. Reggae music holds a special place in our hearts. It will always influence our message, and we’ll always seek to support the reggae community.
Built On Good Vibes & Good Times
We live for the moments spent away from the city disconnecting from the daily routine. Whether its huddled around a campfire within the trees or around a bonfire by the seas, fresh air and good company is all we need.